Course: Business Activities in English

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Course title Business Activities in English
Course code KPM/IB
Organizational form of instruction Tutorial
Level of course Master
Year of study not specified
Semester Winter and summer
Number of ECTS credits 3
Language of instruction English
Status of course Compulsory-optional, Optional
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
  • Pavlák Miroslav, Ing. Ph.D.
  • Singh Neelu, MBA
  • Čížek Petr, Ing. Ph.D., M.A.
Course content
- Types of organisation based on its legal forms, different types of company structure - Finance: accounting and finacial statements, stocks and shares, derivatives - Recruitment and training, pay and benefits, jobs and description - Marketing a product, advertising, marketing mix, - Management style, leadership in management - Business correspondence: report writing etc. - Production: Just-in-time, logistics, quality Further information for distant study programme students can be found on the Courseware.

Learning activities and teaching methods
Cooperative instruction, Discussion, Skills demonstration, Task-based study method
  • Preparation for comprehensive test (10-40) - 40 hours per semester
  • Contact hours - 26 hours per semester
  • Presentation preparation (report in a foreign language) (10-15) - 12 hours per semester
professional knowledge
Language competence of the level of UJP/AC8B (upper-intermediate) or B2/C1 level of the Common European Framework for Languages.
learning outcomes
Students can: - identify and characterize various types and forms of organizations - describe principles of financial and personnel management - understand company operations
teaching methods
Task-based study method
Skills demonstration
Cooperative instruction
assessment methods
Recommended literature
  • KAFTAN, M. Modern Business English in Enterprise. Praha: LEDA, 2003. ISBN 80-85927-86-1.
  • MACKENZIE, I. English for Business Studies. Cambridge University Press, 2010. ISBN 978-0-521-743419.
  • MARCOUSE, I; SURRIDGE, M.; GILLESPIE, A. AQA Business Studies for A2. Hodder Education, 2009. ISBN 9780340973578.

Study plans that include the course