Course: Spa and Hotel Industry Management

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Course title Spa and Hotel Industry Management
Course code KMO/MLH
Organizational form of instruction Lecture + Lesson
Level of course Bachelor
Year of study not specified
Semester Winter and summer
Number of ECTS credits 4
Language of instruction Czech
Status of course Optional
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
Lecturer(s)
  • Tlučhoř Jan, Ing. Ph.D.
Learning outcomes
The aim of this course is to: familiarize students with accommodation, gastronomic and spa management principles; give them practical information on hotel, gastronomical and spa organization and administration; enrich students' knowledge of tourism and spa sector and their specific position on the market
Student is able to: - formulate and describe specifics of gastronomic, accommodation and spa services - understand specific terms of this branch and related services - apply basics of management to specific environment of hotel and spa business
Prerequisites
Basic knowledge of: macroeconomics, business economics and management.

Course content
- accommodation types overview - categorization in the Czech Republic and in the world - hotel departments, work organization, structure - production department and its specifics - gastronomic department and its specifics - other hotel departments, specifics of night shift management - co-operative systems in hotel business - economics of accommodation and gastronomic departments - IT systems in hotel business - customer care, complementary services, how to attract a customer - spa and its importance for tourism - bathhouse departments and management - balneo-devices and healthcare department Seminar lessons: - work with hotel IT system (reception desk, booking, cash, allotment and department management modules) - excursion to a selected company - solving a selected case study related to hotel or spa business (acquaint with study, situation analysis including understanding of market trends, solution proposals, discussion)

Learning activities and teaching methods
Lecture with practical applications, Instruction based on dialogue, Multimedia supported teaching, Students' portfolio, One-to-One tutorial
  • Contact hours - 39 hours per semester
  • Undergraduate study programme term essay (20-40) - 30 hours per semester
  • Presentation preparation (report) (1-10) - 10 hours per semester
  • Preparation for an examination (30-60) - 30 hours per semester
Assessment methods and criteria
Oral exam, Seminar work, Individual presentation at a seminar, Report

Credit prerequisites: seminar work and its presentation, possibly also educational excursion report /allrequirements are due to the end of the teaching part of semestr, correcting and alternative dates will be set by the teacher/. Examination form: oral
Recommended literature
  • Beránek, Jaromír; Kotek, Pavel. Řízení hotelového provozu. Praha : Grada, 2003. ISBN 80-86724-00-X.
  • Jakubíková, Dagmar. Marketing v cestovním ruchu. 1. vyd. Praha : Grada, 2009. ISBN 978-80-247-3247-3.
  • Salač, Gustav. Stolničení. Vyd. 2. - dotisk. Praha : Fortuna, 2001. ISBN 80-7168-752-9.


Study plans that include the course
Faculty Study plan (Version) Branch of study Category Recommended year of study Recommended semester
Faculty of Economics Retail Management (1) Economy 3 Winter