Course: Business Culture Studies in English

» List of faculties » UJP » UJP
Course title Business Culture Studies in English
Course code UJP/EBCS
Organizational form of instruction Lesson
Level of course Bachelor
Year of study not specified
Semester Winter and summer
Number of ECTS credits 2
Language of instruction English
Status of course Compulsory-optional, Optional
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
Course availability The course is available to visiting students
  • Habac Arniel
  • Stočková Milada, Ing.
  • Singh Neelu, MBA
Course content
Week 1: Introduction to the course. Discussion of syllabus. Course requirements, assessments and grading system. Developing intercultural skills Week 2 : Managing First Meetings Groupings Week 3: Communicating Effectively Presentation Skills Week 4: Managing International Meetings Mock Presentation Outline Submission 1st Draft Week 5: Becoming a Better Listener Outline Submission - Revisions Week 6: Presenting Across Culture Group Presentation Week 7: Business Correspondence within the context of intercultural setting Group Presentation Week 8: Negotiating Across Culture Group Presentation Week 9: Managing Conflict Group Presentation Week 10: Working in an International Team Group Presentation Week 11: Managing Diversity and Creativity Group Presentation Week 12. Profiling Your Intercultural Competence Group Presentation Week 13: Students final evaluation/Distribution of Grades

Learning activities and teaching methods
Skills demonstration, Individual study, Practicum
  • Graduate study programme term essay (40-50) - 10 hours per semester
  • Team project (50/number of students) - 10 hours per semester
  • Presentation preparation (report in a foreign language) (10-15) - 15 hours per semester
  • Contact hours - 26 hours per semester
professional knowledge
Language competence at the level of SMA/AC8B or at B2 level of the Common European Framework for Languages.
learning outcomes
Student can: - understand what culture actually means and significant role it plays in today's time, especially in business context - recognize prejudices and cultural stereotypes and how to avoid them - communicate successfully across different cultures
teaching methods
Skills demonstration
Individual study
assessment methods
Skills demonstration during practicum
Individual presentation at a seminar
Recommended literature
  • DIGNEN,B. Communicating across cultures. Cambridge University Press, 2011. ISBN 978-0-521-181983.
  • GIBSON, R. Intercultural Business Communication. Oxford University Press, 2002. ISBN 978-0194421805.
  • GUNDLING, E. - ZANCHETTIN, A. Global Diversity. Winning Customers and Engaging Employees. NICHOLAS BREALEY PUBLISHING, 2006.
  • HOFSTEDE,G.;HOFSTEDE,GERT J.;MINKOV,M. Cultures and Organizations: Software of the Mind. McGraw-Hill, 2010. ISBN 978-0-071-664189.
  • MALEWSKI, M. GenXpat. The Young Professional's Guide To making a successful Life Abroad. NICHOLAS BREALEY PUBLISHING, 2005.

Study plans that include the course